Unfortunately, Mother Nature threw us a curve ball this year with all the snow, rain, sleet, wind and freezing temperatures. Participant safety is our first priority and due to course conditions, the Freezin’ for a Reason 5K has been cancelled for Friday, March 1st. Along with this, all Friday night events at Pettibone Beach have been cancelled, including the fireworks, Time & a Half Band and the Moonlight Plunge. If you registered to participate in the 5K and raised money for Special Olympics Wisconsin, please be sure to attend an Early Event Check In to turn in your pledges and collect your shirt and any other incentives earned.

La Crosse Plunge


Pettibone Beach in Pettibone Park
La Crosse, WI

Event Highlights

Super Plunge
Cool Schools Plunge
Toss Your Boss Plunge
Pee Wee Plunge
Too Chicken to Plunge

Event Schedule

Early Check In Dates & Times:
Wednesday, February 27, 4:00pm – 6:30pm– Task Karate, 1100 Kane Street, La Crosse

Thursday, February 28, 10:30am – 1:00pm– Tomah High School, 901 Lincoln Avenue, Tomah

Thursday, February 28, 4:00pm – 7:00pm– Culvers, Highway 16, Onalaska
*Please note that Culvers will be doing a Share Night in conjunction with our Early Event Check In.  A portion of all food sales on Thursday, February 28th from 4pm-7pm will benefit Special Olympics Wisconsin Athletes. By the way, Thursday’s Flavor of the Day…Mint Explosion.

Friday, March 1, 10:00am – 2:00pm – Myrick Park Center, 789 Myrick Park Dr, La Crosse

Friday, March 1, 10:00am – 7:00pm – Black River Beach Neighborhood Center, 1433 Rose Street, La Crosse
*Please note the time for this Early Event Check In has been extended due to the cancellation of events at Pettibone Beach on Friday night.

Friday, March 1st
The Freezin’ for a Reason 5K and all Friday night events at Pettibone Beach have been canceled due to weather.

Saturday, March 2nd
8:30am – 12:30pm: Free Shuttles
9:00am – 12:00pm: Registration & Check-In
9:30am – 12:30pm: Live music from the Spaceheaters
10:30am: Buffalo Wild Wings Wing Eating Challenge Begins
11:00am: Opening Ceremonies & Polar Plunge Begins


Partake in various contests to win some cool prizes! Our judges will be looking for the following categories:

  • Best Costume by a Chicken
  • Best Costume by a Plunger
  • Best Group Plunge
  • Most Memorable Splash

La Crosse Plunge



La Crosse Leaderboard


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