In 2018, 711 brave souls participate in the Polar Plunge in La Crosse. The best part? After their bodies returned to 98.6°F and the donations were tallied, they raised more than $100,000 for Special Olympics Wisconsin. Booyah. We can't wait to see what the La Crosse Plungers do in 2019!

La Crosse Plunge


Pettibone Beach in Pettibone Park
La Crosse, WI

Event Highlights

Super Plunge
Cool Schools Plunge
Toss Your Boss Plunge
Freezin’ for a Reason 5k
Pee Wee Plunge
Too Chicken to Plunge

Event Schedule

Friday, March 1st
4:00pm – 6:00pm: Free Shuttles
4:30pm – 6:15pm: Registration & Check-In
5:00pm – 7:30pm: Time & A Half Band
6:30pm: Freezin’ for A Reason 5K Begins
7:30pm: Freezin’ for A Reason 5K Awards
7:45pm: Fireworks
8:00pm: Opening Ceremonies & Moonlight Plunge Begins

Saturday, March 2nd
8:30am – 12:30pm: Free Shuttles
9:00am – 12:00pm: Registration & Check-In
9:30am – 12:30pm: Entertainment TBD
10:30am: Buffalo Wild Wings Wing Eating Challenge Begins
11:00am: Opening Ceremonies & Polar Plunge Begins


Partake in various contests to win some cool prizes! Our judges will be looking for the following categories:

  • Best Costume by a Chicken
  • Best Costume by a Plunger
  • Best Group Plunge
  • Most Memorable Splash

La Crosse Plunge


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La Crosse Leaderboard


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Proudly Supported By:

Kwik Torch Run Walgreens